Giving People What They Want Since 2014

Design for People is a digital agency with special proficiency in eLearning, branding, and marketing. Our unique point of difference is audience-focused, empathic design with relentless dual emphasis on optimizing the user experience and creating business value. We produce high-performance digital experiences, principally learning solutions for digital platforms, websites, and mobile apps, and the marketing campaigns to support them. We’re also branding mavens – award-winning artists and graphic designers.

Design for People serves government agencies at the federal, state, and municipal levels plus commercial clients, associations, and non-profits. Working with higher education or government agencies, we often extend an established, tightly governed brand into new environments without sacrificing recognition or consistency. We’ll design new digital experiences that respect heritage brand norms, evolve or freshen established brands, or conceive original concepts.  We’ve also produced consumer solutions in the technology, publishing, finance, healthcare, education, recruitment, operations, and lifestyle categories.

The Design for People team has combined decades of experience optimizing promotional campaigns and advertising, digital experiences, and content for a wide range of media, online training, infographics, and data visualization. Because we offer strategy, design and development, and marketing planning in one efficient package, we deliver streamlined project management with clear lines of authority and responsibility.

For our public agency clients, we harvest insights and best practices from our private sector engagements — often involving entrepreneurs, startups, or small, agile innovators — and distill them appropriately. Just as corporate IT initiatives grow more usable and valuable via consumerization, our work in the public sector benefits from our familiarity with the relentless focus on customer experience required of mission critical B2C initiatives.

By positioning empathic, people-first digital design as a pragmatic business investment, Design for People sets itself apart from the pack. Learn about our empathic design approach.

Design for People Inc

Capabilities Statement

SBA WOSB Certified

NAICS: 512110, 541430, 541511, 541613, 541810, 541820, 541850, 541890, 541910, 541922, 561920, 611430

VA SBSD SWaM Certified

NIGPS: 91500, 91800, 92000, 91501, 91509, 91596, 91876, 92400

Design for People operates with W2 employees, 1099 independent contractors, and specialist partners to fulfill unique project requirements.

Our Team

Design for People is a team of strategists, marketers, designers, instructional designers, and technologists. We are leaders in our craft and passionate about creating impactful solutions that serve the noble cause of helping people. Our strategic partnerships help us meet even the most unique project needs. Here’s an introduction to our key team members:

Erin Hunter
Erin HunterFounder & CEO, Digital / Creative / UX Director
Erin is a creative director, designer, innovator, and founder of Design for People.
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Tom Farmer
Tom FarmerLead Communications Strategist
Tom is a veteran strategist and writer, former CNN executive producer, and co-author of the 2020 book Bombarded: How to Fight Back Against the Online War on Democracy.
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Teri Cantor
Teri CantorLead Curriculum Director & Instructional Designer
Teri offers a unique ability to gather even the most complex information and construct an understandable learning paradigm that educates learners.
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Casper Voogt
Casper VoogtTechnical Project Manager, Lead Developer, CMS Expert
Casper is a web project manager with design and development experience, especially in open-source content management systems.
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Jesse Voogt
Jesse VoogtLead Developer & Accessibility Expert
Jesse is an experienced web developer with a broad range of programming languages and applications in his toolbelt and expertise in accessibility and ADA compliance.
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Saya Cox
Saya CoxUX/UI Designer
Saya is a dedicated UX/UI Designer with an empathic approach to creating accessible and user-centric digital experiences.
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Don Tracia
Don TraciaInstructional Designer & Video Producer
Don is an instructional designer, technologist, and video producer for online, hybrid, and virtual instructor-led training (VILT) learning solutions.
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Shelby Tanase
Shelby TanaseGraphic Designer & Illustrator
Shelby is a talented graphic designer and illustrator. Her creativity shines through her designs, illustrations and infographics.
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David Gibney
David GibneyCopywriter & Producer
David is a writer and producer of digital content and media. His technical, patient, and detailed approach ensures a quality outcome.
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Amy Chivavibul
Amy ChivavibulData Analyst & UX Intern
Amy is a dedicated UX and data analyst. Leveraging her systematic and creative thinking, she bridges the gap between user experience design and data.
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Kayla Kelly
Kayla KellyCreative Design Intern
Kayla is a graphic designer, photographer, and all around creative. Her passions lie in creating visual communications that are intuitive, meaningful, and tell compelling stories.
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Caroline Hunter
Caroline HunterCopywriting Intern

Caroline is a talented copywriter and she brings a fresh perspective to eLearning and strategic projects involving Gen Z.
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Team Thumbs Up

The Brilliance of Design for People is Our People.

We are a team of diverse and caring individuals who love what we do and enjoy working together. Our team is growing! Currently all our positions are remote (USA) or at our headquarters in Tysons Corner, Virginia.

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